I want to share insights from last week and show how they directly relate to overcoming common entrepreneurial challenges. Whether it’s managing work-life balance, redefining business strategies, or realigning professional goals with personal values, these experiences offer valuable lessons for anyone considering hiring a VA. Here are some specific services I provide: inbox management to help you maintain focus on critical tasks rather than getting bogged down by excessive correspondence; calendar management and efficient scheduling assistance to better manage your time and accommodate both business and personal commitments; research and data analysis to support informed decision-making; invoicing and basic bookkeeping to maintain financial organization; and process improvement by identifying and removing inefficiencies, allowing businesses to operate more smoothly.

In July, I embarked on a 3-week holiday with my family, a time not just for making new memories but also for deep contemplation about my professional path.

During this period, I pondered over crucial questions. Should I return to the corporate realm, braving the daily commute to London, navigating early mornings, and juggling work hours to prioritise my children’s needs, or should I persist in nurturing my own business venture?

After careful consideration, I resolved to continue fostering my business. This decision brought about a pivotal realisation: the misalignment of my online presence. Initially geared towards attracting corporate clients, my LinkedIn profile and website failed to capture the essence of who I truly am. As I embraced heart-led entrepreneurship, I recognised my ideal clients as heart-led business owners, such as SMEs, entrepreneurs, and founders who value authenticity. This clarity provided a sense of freedom, allowing me to align my professional image with my true self, and I felt a mix of liberation and trepidation. The corporate settings, with their established staff, were not where my focus should lie. Embracing authenticity that resonates with heart-led entrepreneurship, I felt a renewed sense of purpose and clarity.

I requested an external perspective by engaging a digital marketing consultant, who noted that my online presence lacked the warmth and care that define my personality, qualities often remarked upon by those around me. To respond to this feedback, I will include a section that shares personal experiences and stories, aiming to reflect the genuine and compassionate approach I bring to my work. Through this, you can easily determine if my approach aligns with your values and needs, making me a suitable match.

The type of people I want to work with:

1️⃣ Are ambitious go-getters, those who understand balancing business and family.
2️⃣ Value authenticity, high standards, and making a difference.
3️⃣ Share common values rather than fitting a single industry.

I have recently come to appreciate how fortunate I am to be able to engage with those I speak with, which I recognise is a skill that not everyone possesses. Maturity and self-development have led to enhanced emotional intelligence.

My core message is that I am a people-first professional who makes a real difference by bringing clarity, diligence, and delivering results in clients’ businesses. In my work so far, I have achieved outcomes such as increasing sales by an average of 20% through targeted marketing strategies and streamlining business processes. These changes not only improve revenue and efficiency but also empower you as business owners to focus on growth and innovation.

If I sound like the kind of person you would like to work with, please feel free to drop me a DM. Once you reach out, we can schedule a complimentary initial consultation to discuss your needs and explore how I can support your goals. During this consultation, we will conduct a needs assessment to understand your business objectives and challenges. We will also engage in a Q&A session to address any immediate questions or concerns you may have. This will help ensure that our collaboration is tailored to meet your specific requirements and that you feel confident moving forward.

After the consultation, should you decide to proceed, I will send a formal agreement outlining our partnership terms. Once the agreement is signed, the onboarding process kicks off. This involves an introductory meeting where we set priorities and outline the first tasks to address immediate needs. Throughout the onboarding phase, I ensure a smooth transition by providing clear timelines and maintaining open communication, setting the stage for our future success together.